Berlin, 26 February 2026 - The international law firm ADVANT Beiten is advising Wienerberger AG, a leading international provider of building materials and infrastructure solutions, on the acquisition of the Italcer Group.
Wienerberger, headquartered in Vienna, is a globally active producer of pipe systems, façade materials, roofing materials, wall-building materials, pavers and solar systems. With this transaction, Wienerberger continues its international growth strategy and supplements its product portfolio.
The Italcer Group is a globally active manufacturer of premium ceramic products with production sites in Italy and Spain. The company employs nearly 1,200 people and generated revenues of approximately EUR 350 million in 2025. In a first step, Wienerberger will acquire 50 percent plus one share from the sellers. A call option to acquire the remaining shares is scheduled for the first half of 2027.
The merger control aspects of the transaction are led by ADVANT Beiten partners Uwe Wellmann and Christoph Heinrich, who jointly oversee the German merger control proceedings. In addition to the filing with the German Federal Cartel Office (Bundeskartellamt), they are coordinating the parallel filing in Austria in close cooperation with E+H (Vienna).
The M&A workstream is led by an E+H team headed by partner Josef Schmidt and associate Alina Holzer. ADVANT Nctm partners Matteo Trapani and Filippo Ughi are responsible for the Italian aspects of the transaction and, together with a multidisciplinary team, provide comprehensive advice on Italian law. Cuatrecasas advices in Spain. Legance represents the sell-side.
ADVANT regularly advises Wienerberger AG on strategic transactions. These include, among others, the largest acquisition in the company’s history to date – the acquisition of significant business operations of the French Terreal Group, which substantially strengthened Wienerberger’s position in the roofing and solar solutions sector. By once again advising on a cross-border transaction, ADVANT underscores its integrated European platform and the close cooperation of its teams in complex M&A and merger control mandates.
Advisor Wienerberger AG:
ADVANT Beiten: Uwe Wellmann (Berlin) and Christoph Heinrich (both lead partner), Dr Cathleen Laitenberger (both Munich, all Antitrust).
ADVANT Nctm: Matteo Trapani und Filippo Ughi (both lead partner), Stefano Casamassima, Marianna Loprevite und Giacomo Zagaria (all Milan, all Corporate/M&A).
Public Relations
Frauke Reuther
Manager Kommunikation
ADVANT Beiten
+49 (69) 75 60 95 - 570
frauke.reuther@advant-beiten.com
Uwe Wellmann
Rechtsanwalt
ADVANT Beiten
+49 30 26471-243
Uwe.Wellmann@advant-beiten.com
